Advertising process.

Advertising process

This is my advertisement process My group members are Parneet, Justina and Inji
Our group members are different majors, therefore, we made three different advertisements (sequential advertisement).  

Idea sketch of advertisement 

First, we thought about product advertisement 

and we have three ideas Event, Home accessory, Fabric designed products 

However, finally we picked Event of museum 

This is rough sketch of advertisement 

We considered date of event, what kind of museum, opening time, logo and so on. 

I cited tate modern  

This gallery poster is popular and good example 

Background image

I tried to search background image on the internet, but I could not find perfect image

therefore, I used my artwork.

My major is fine art (now is footwear design but will change)

Therefore I picked background photo from my artworks.  

So, to sum up of this artwork, I made when I was 17 years old 

This material of work is soap 

First I made bust using clay, and then I covered this sculpture using silicon 

This is silicon mold  

I poured melting soap in here 

This mean is existence and disappearance 

  

The process of advertisement 

I used canva. 

This program is that we can edit photo like photoshop 

I  picked purple shade colour because the colour is opposite colour of yellow.
Opposite colour has effect of attention.

I put the keyword in the middle of advert.

I changed top of the poster logo colour black to white 

because the white colour is more 

Final advertisement 

INJI

PARNEET

JUSTINA